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All posts tagged "macmillan"


Wednesday, February 24, 2010

Another Option Emerges for Text Books

Posted by Jeff Campbell in "Other Apple Hardware" @ 08:00 AM

http://www.businessinsider.com/here...+Alley+Insider)

"Big-time textbook publisher Macmillan is introducing new software called DynamicBooks, which will let college professors curate e-books for their own courses."

I hated having to pay the outrageous text book prices when I was in college, even more so when they jacked up the prices on used books, so now as a parent of a soon to be college student (fingers crossed) I'm all for any possible way to cut those costs down. With this method, they are posting the textbook online and allow professors to add paragraphs, add links, add extra sources and updates without having to check in with the author (I can seem some hazards here). Students can then purchase the books through the local school bookstore, or to go Dynamicbooks.com or CourseSmart to get them. Sounds like this is going to be just perfect for the iPad.


Monday, February 1, 2010

Amazon Complies With Macmillan Higher Pricing Request

Posted by Jeff Campbell in "Other Apple Hardware" @ 11:00 AM

http://www.tbiresearch.com/amazon-c...+Alley+Insider)

"Amazon has caved to Macmillan's demands that it raise the prices it charges for Kindle books to as much as $15. What does this mean for Amazon?"

Well I think it means they saw the writing on the wall with the iPad looming on the horizon. You may or may not have seen the story, about Amazon.com pulling titles from Macmillan due to a feud over pricing, Macmillan wanting their books priced dynamically, from $5.99USD to $14.99 USD instead of the usual $9.99 USD pricing the Amazon.com Kindle store uses (which they lose money on I'm told). Now Amazon.com has relented and agreed to the request. I think it is like all things, the pricing should reflect what the market will bear. That is the way a free market economy, or as close to a free market economy we can get with all the government intervention, should work. Ultimately the consumer will dictate what prices the books will be sold at, which is the way it should be. What are your thoughts?


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