Apple Thoughts: One on One Program Gets Some Credit

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Friday, July 24, 2009

One on One Program Gets Some Credit

Posted by Jeff Campbell in "Apple News" @ 08:00 AM

http://www.appleinsider.com/article...mac_buyers.html

"Apple's 254 retail locations managed to sell 492,000 Macs to 38.6 million store visitors during the June quarter, with half of those sales going to customers who had never before owned a Mac."

Image Credit: Apple

Apple is crediting their new "One on One" program for the new user sales, a program that was revamped during the last quarter. It doesn't hurt that they increased their street presence, adding 6 new stores last quarter to bring their total to 258 locations. They are doing something right though, increasing the number of visitors during Q3 to 38.6 million from 31.7 million during same quarter last year, a 22% increase. This year Apple plans on opening up 25 new stores during 2009, as well as some remodeling work on 100 of them.


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