Tuesday, March 31, 2009
Macworld Expo Moves to February; No One Cares
Posted by Vincent Ferrari in "Apple Talk" @ 12:00 PM
"Macworld Expo® 2010 is scheduled to take place February 9 - 13, 2010, at the Moscone Center in San Francisco, IDG World Expo announced today. Responding to feedback from the Mac community of exhibitors, attendees, media and fans of the show, IDG World Expo is ushering in a new era for the event by shifting the show dates away from their historical early January timing. The new dates will give exhibitors and attendees more breathing room between the busy holiday season and the world's largest event focused specifically on Apple products."
Not that I think the folks at IDG should just roll over and die now that Apple has shown they're not interested in participating in Macworld anymore, but is anyone really finding themselves looking forward to the next one out of anything but morbid curiosity? Macworld thrived because people could head out and see a Stevenote and see what Apple was offering, not because some wacky company was offering some stupid iPod accessory. In fact, two years ago, MacBreak Weekly had wall to wall coverage of the garbage that was in the back end of the hall, and most of it was just horrificly boring. Is this the kind of stuff Macworld is going to be all about?
I'm not so sure Macworld matters without Apple. I understand why Apple walked out on the expo, but I don't understand why IDG is bothering to continue it without them.