Apple Thoughts: Beatles a Success on iTunes

"It may not have been a day we'll never forget, but the addition of the Beatles music catalog to iTunes was no small thing. Backed by a ubiquitous marketing campaign that included billboards and prominent TV spots, sales of Beatles music on iTunes have been booming."

I was one of the people that didn't think this was that big of a deal, I was just happy that we wouldn't have to hear about any more rumors of The Beatles coming to iTunes. Apparently it was a big deal to a lot of people, since they have sold 450,000 albums and over 2 million songs worldwide since the group debuted on iTunes on November 16th of this year. In fact, Abbey Road is still a top 25 album as of this morning. I guess they do know what they are doing over at Apple.